Software Is Eating The World

Content Marketing Manager

San Francisco, CA, US

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Slack is looking for an experienced Content Marketer to join our growing team. The ideal candidate will have experience developing content and strategies for sales, growth and product marketing, while exhibiting editorial craftsmanship alongside a highly skilled team of marketers and designers. You have an almost-perfectionist attention to detail, strong communication skills, and a dedication to infusing B2B marketing with a more relatable, creative, and human touch.


 


Responsibilities


 


Develop content for targeted campaigns and sales, growth and product marketing initiatives that’s as unique and approachable as Slack is as a product


Create content (case studies, sales presentations, emails, website, ebooks, videos) to drive clear results across a variety of channels


Generate content that’s crafted to meet the needs of the audience—from die-hard Slack users to people who are just getting started—and that people will want to actually read.


Work with cross-functional practitioners (product managers, social media managers, email marketers) to create and optimize content for a great reader experience, generating qualified leads and meaningfully and increasingly engaging them in Slack’s promise


Implement SEO strategies, while making sure editorial integrity takes priority


Be customer obsessed and anticipate what they want to know and how to best deliver the message to them.


Requirements


 


4-6 years experience developing high-quality content in the form of website landing pages, bylined articles, social media writing, sales enablement materials, ebooks, case studies, and the like


Exceptional communication, prioritization, and time management skills


Experience working cross-functionally, especially across marketing disciplines, sales, design, and engineering


Strategic, metrics-driven mindset and a passion for the art and science of content marketing


Demonstrated record of successfully shipping high-quality projects with independence and confidence